Explore our Press and our POV

Shoplifting & Silence at Amazon Go

Amazon Go is here. One of the biggest tech stories of the year, with far reaching news coverage and of dozens of YouTube videos where people are sharing their experience worldwide. It's a perfect example ... Read More

We’re Hiring: Account Executive – LA Based

Man Made Music is seeking a curious and insightful Account Executive to join our growing Client Experience team based out of our LA studio. As an Account Executive, you will partner with Creative Directors and ... Read More

We’re Hiring: Account Executive

Man Made Music is seeking a curious and insightful Account Executive to join our Client Experience team. As an Account Executive, you will partner with Creative Directors and Producers to strategically define the sound of ... Read More

Behind the scenes with Man Made Music on The Drum’s new super sonic branding

Check out Bennett Bennett on the new sonic identity we created for global media platform The Drum: As The Drum rolls out a new visual identity across its magazine, awards and website alongside the launch ... Read More

Dine With Design

Work lunches usually connote a spread of mediocre sandwiches or an underwhelming salad. But what if every once in a while, these lunches looked like a gathering of people from a range of fields and ... Read More

SXSW 2018

This year SXSW showcased a wide range of activations that emphasized the powerful role of sound in experiences. Sony Wow Studio’s installation Ghostly Whisper which used audio technology to manifest a haunting experience for visitors ... Read More

We’re Hiring: Manager, Business Development

Report to EVP Managing Director with a dotted line to Founder Man Made Music is a strategic music and sound studio founded in 1998. We use music and sound to shape how audiences feel. Man ... Read More

Sound Branding Agency Founder Has Ear-Catching Ideas for the New York City Subway

Check out Darryn King's feature for Forbes on Joel Beckerman's "ear-catching ideas for the New York City subway": “Frankly, the sound when you swipe the card and you’re successful sounds exactly the same as when ... Read More

How a Music Design Agency Made Silent Electric Vehicles Sing Through Sonic Branding

Check out Man Made Music's Dan Venne and Kevin Perlmutter. Speaking with John Converse Townsend of FastCompany on our work with Nissan: Watch "How Silent Electric Vehicles Get Their Sound" on FastCompany ... Read More

Director of Strategy, Kristen Lueck Talks at TEDx on Music / Sound Strategy and Sonic Branding

Check out Man Made Music's Director of Strategy, Kristen Lueck speaking at TEDx for EAE Business School in Madrid: Whether we realise it or not, music and sound score everything – from cine films to ... Read More

EVP Managing Director, Lauren McGuire, Talks the Importance of Music Marketing, Sonic Branding, Audio Logos and More

Check out Katie Richards' article at Adweek, featuring insight from EVP managing director Lauren McGuire: “If music creates emotion, what we see is brand favorability increases, brand consideration increases, metrics that really apply directly to ... Read More

Sonic Innovation: The Next Frontier

Originally published on SmartUp “The Innovation Hub”. Story by Jonathan Littman and Susanna Camp. The usual suspects rendered the expected corporate keynotes at a New York Innovation conference, and then came Kevin Perlmutter, a man ... Read More