Explore our Press and our POV


We’re Going to Montréal!

This week, Man Made Music is making an appearance at C2 Montréal — and in true MMM fashion, we went all in for this experience. Founder Joel Beckerman will be giving a fireside chat — ... Read More

Creative Technologist

Reports to: EVP, Chief of Innovation If you’re passionate about the intersection of emerging technology / sound / human behavior, check out this opportunity. About Man Made Music We’re a strategic music and sound studio.
 ... Read More

Chuck

One of my favorite lyrics from Berry is “Roll Over Beethoven and tell Tchaikovsky the news,” which summed up what he was bringing to the world of music. It was something that immediately redefined our ... Read More

Addressing Today’s Top Brand Challenges With Sonic Identity

The bar for brand experience has never been higher. Today, marketing and customer experience leaders are in pursuit of the best ways to connect with their desired audiences across an ever-increasing number of touchpoints. They ... Read More

Music Studio Innovation Guy Can’t Sing or Dance

But we’ve got rhythm… Every day I’m surrounded by talented musicians and tempting instruments, but if I dare to pick up that acoustic guitar in the corner of the studio, my credibility is sunk. Even ... Read More

Playlist: Sweet Sounds of the Holidays

Candy canes, yule logs, gingerbread – what’s not to love? Well, maybe having to hear the same music on repeat for a month. We’ve got you covered with sweet tunes to match your sweet tooth ... Read More

‘Hear This’: Q&A with Kevin Perlmutter, Man Made Music’s EVP, Chief of Innovation

Originally published on Now more than ever brands are realizing the importance of using music and sound to strategically engage with their audience. Those who have caught on recognize that people are affected by sound ... Read More

Playlist: Halloween For 2016

Halloween is creeping around the corner so Man Made Music has assembled two Spotify playlists to get you in the spirit. Get spooked with these playlists of hair-raising, spine-chilling music — from Hollywood’s iconic horror ... Read More

From Assembly Line to Playground: Sound’s Crucial Role in Experiences

Talk of e-commerce experiences often involves a smattering of familiar words: “intuitive this,” “quickly that,” "so-seamless-my-five-year-old-son-could-redecorate-our-house-in-the-dark" easy. (eBay shows us Karlie Kloss can do it in 24-hours, so can you!). Clean, simple and user friendly ... Read More

My Back Pages: Bob Dylan and the Art of American Storytelling

Bob Dylan was honored last week with a Nobel Prize in Literature for “having created new poetic expressions within the great American song tradition.” This was big news in the music world, but what really ... Read More

Are Brands Neglecting the Most Intuitive Sense?

Intuitive. It's become an overused word at this point, don’t you think? Simply being visually intuitive is no longer enough. It’s true, everything is expected to be more intuitive, and the more intuitive things become, ... Read More

The Gap is Gone: Sound in the New VR Frontier

Why VR? What’s the fascination with Virtual Reality? Until you’ve tried it for yourself it’s hard to appreciate why strapping a phone to your face has anything to offer beyond gimmickry. Yet it’s what happens ... Read More